Student work: Seaport Packaging & Branding

This entire concept was designed in memory of my dad. He was a sailor, and taught me the tradition of christening a new boat for good luck. Instead of champagne, we always used beer because it was his favorite. Seaport beer is a way to cherish our memories together in life and in the ocean. From logo and packaging design, to pattern and color choices, every detail was thought of carefully to represent my feelings of love and nostalgia.